10 January 2010

The End of the LineSeafood Watch Widget

The End of the Line widget allows you to check whether the fish you are planning to buy or eat is caught or farmed in a way that is sustainable. Click 'get and share' at the bottom of the widget to email it to a friend, or to embed it anywhere from your blog, facebook profile or myspace page to your windows or mac dashboard.
The more people actively using this tool to find out what fish they should and should not be eating, the greater the chance that we can turn the tide of destruction caused by over fishing.
So please, send this to as many of your friends as you can!
The widget has been designed for the US market. The Marine Conservation Society produce a Pocket Good Fish Guide for the UK that you can download and print out.